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02 — Design

IdentitiesI also run.

Posters, name tags, certificates and logos for CDU Sydney student life. Quiet type, one accent, and systems that scale from a lanyard to an A1 poster.

Event identity · SISA × CDU Faculty of Science and Technology

IT Code Fair 2026

IT Code Fair 2026 soft-launch invitation: navy serif type framed by crimson square brackets on cream.
IT Code Fair certificate of appreciation for a judge, with the bracket mark, the CDU crest and a guilloche border.

The brief

CDU Sydney’s flagship annual IT event needed one look across invitation, posters, lanyards and certificates, and it had to sit politely next to the university’s own marks.

The system

Square brackets as the recurring mark, a cream ground, navy type and one crimson accent. Mono caps for metadata, serif for anything a person reads out loud.

The result

One family from the first invitation to the last certificate, so the thing you walk in with and the thing you take home feel like one decision.

Process

Eight rounds, one quiet poster.

Eight versions went to the committee, from a code-editor invitation to wall-sized SOFT LAUNCH type. Each round took something away, and we came back to the first, quietest direction for print.

  1. IT Code Fair soft-launch poster, version 1: The quiet one · shipped.

    V1The quiet one · shipped

  2. IT Code Fair soft-launch poster, version 2: Navy serif.

    V2Navy serif

  3. IT Code Fair soft-launch poster, version 3: Code block.

    V3Code block

  4. IT Code Fair soft-launch poster, version 4: Code invite.

    V4Code invite

  5. IT Code Fair soft-launch poster, version 5: Big type, two colours.

    V5Big type, two colours

  6. IT Code Fair soft-launch poster, version 6: Split navy and crimson.

    V6Split navy and crimson

  7. IT Code Fair soft-launch poster, version 7: Big type on cream.

    V7Big type on cream

  8. IT Code Fair soft-launch poster, version 8: Big type on navy.

    V8Big type on navy

Name tags

Six ways to read a lanyard across a room.

Volunteers needed to tell an ambassador from a participant at a glance, and see which competitions someone had entered. Six systems, one shipped.

Name tag exploration: Chips. Shipped. Role in colour under the name; every competition a small chip.
ChipsShipped. Role in colour under the name; every competition a small chip.
Name tag exploration: Colour band. Role on a vertical band, readable across the room.
Colour bandRole on a vertical band, readable across the room.
Name tag exploration: Ticks. Every competition printed on every tag, ticked when entered.
TicksEvery competition printed on every tag, ticked when entered.
Name tag exploration: Signal strip. A colour-coded strip along the bottom.
Signal stripA colour-coded strip along the bottom.
Name tag exploration: Passport stamps. One coloured stamp per competition, team name beneath.
Passport stampsOne coloured stamp per competition, team name beneath.
Name tag exploration: Monogram. The monogram on CDU purple for contrast.
MonogramThe monogram on CDU purple for contrast.

CDU Sydney Social and Recreational Club · 2026

SaRC logo

Twelve logo directions and ten animated reveals for a brand-new club, in light and dark. I used Claude as a design partner: I wrote the brief, chose the direction and refined it into a system the committee could use.

As the club’s first elected Secretary I was also writing the constitution and opening the bank account, so the mark had to work before the club had held a single event.